TEXTURE · INGREDIENTS · ROUTINE
Concentrated Facial Serums
Explore skincare serums and facial oils through ingredient-focused guides, thoughtfully chosen formulations and considered daily routines. Discover vitamin C, botanical oils, niacinamide and more beyond a simple product grid.
A considered layer in your everyday skincare ritual.Discover your skincare starting point
Explore complementary cleansing, moisturising and specialist skincare collections.
The Face Care Edit
Discover cleansers, serums, moisturisers and more.
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Facial Moisturisers
Explore creams, gels and daily moisturising formulas.
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Mature Skin Care
Browse skincare products designed for different skin priorities.
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Blemish Care
Explore related facial care and blemish product categories.
DISCOVER COLLECTION ↗Vitamin C, brightening & selected actives
Compare skincare products with vitamin C-themed formulations, additional actives and different product textures.
The Organic Skin Co Vitamin Sea Vitamin C Serum 30ml
$45.32
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Vitamin C Night Serum
$76.95
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Sanctum HY C Recovery Serum 30g
$34.05
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Salubre Skin Brightening Serum Luminescence
$154.00
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Vitamin C formulas are not all the same
Vitamin C appears in skincare in different forms, concentrations and product bases. A formula can also include other ingredients that influence its texture, stability and how it fits into a daily routine.
Do not judge a formula by the front-label claim alone. Check the complete ingredient list, directions and packaging information; introduce new active products gradually if your skin is sensitive.
Antioxidants, vitamin B3 & blended serums
Browse products featuring antioxidant-themed ingredients, botanical extracts and multi-ingredient skin formulations.
Botani Acai Berry Active Antioxidant Serum 15ml
$50.55
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Botani PhytoCollagen + Vitamin B3 Serum 30ml
$98.95
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Antioxidant Skin Firming Serum
$32.95
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DermaGen by Botanical Chemist Active 8 Serum 30ml
$40.65
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Niacinamide, antioxidants & other skincare ingredients
Niacinamide is a form of vitamin B3 found in some skincare products. Other formulas focus on plant extracts or combinations of ingredients described as antioxidants.
The wording “antioxidant” does not tell you how a finished serum will perform for every person. What matters is the full formulation, how it is used and what evidence supports its particular claims.
Nourishing facial oils & oil-based serums
Discover facial oils and rich oil-based formulas, comparing the feel of different botanical ingredients.
Botani Olive Skin Serum 15ml
$40.65
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The Organic Skin Co The Good Oil Honeysuckle & Turmeric Face Oil 30ml
$45.32
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SunButter Boab, Wattle & Kelp Face Oil 50ml
$57.97
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Fresca Natural Hydraskin Elixir (Anti-Aging Serum with 21 Oils) 30ml
$115.01
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Water-based serum or facial oil?
Products called serums can be lightweight aqueous formulations, emulsions or oil-based preparations. They may differ markedly in viscosity and how they feel alongside a moisturiser.
Face oils are often applied in small amounts as part of a moisturising routine; some people prefer to use them after a water-based product. Follow the manufacturer's guidance and consider your own skin comfort rather than assuming more layers are always better.
Evening formulas & targeted serums
Explore different evening skin routines and focused face serums, from light textures to richer regenerating products.
Dr. Hauschka Night Serum
$116.60
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Dr. Hauschka Regenerating Serum
$174.90
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Calming Treatment Serum
$51.65
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KINSIDE MAGIC BLEMISH SERUM 30ML
$39.55
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Layering serums without overcomplicating skincare
A practical skincare routine can begin with cleansing, a suitable serum if desired, and moisturising. During daytime, appropriate sun protection is important; a serum is not a replacement for sunscreen.
When using active ingredients, follow product instructions, avoid introducing several strong new formulas simultaneously and watch for redness or stinging. Persistent skin concerns may benefit from advice from a qualified health professional.
Inside Concentrated Facial Serums.
Explore Facial Serums at Pure Herbs Direct. Discover vitamin C and antioxidant-themed formulas, niacinamide-containing products, botanical facial oils and carefully selected eve...
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